Google Analytics is a powerful tool that tracks and analyzes website traffic for informed marketing decisions.
Tjänst-URL: policies.google.com (opens in a new window)
_gat
Begränsar antalet förfrågningar till Google Analytics.
1 minut
_gid
Identifierar användare i 24 timmar efter senaste aktivitet.
24 timmar
_ga_
Identifierar användare för statistik.
2 år
_gali
Används av Google Analytics för att spåra klick.
30 sekunder
_ga
Identifierar användare för statistik.
2 år
__utmx
Used to determine whether a user is included in an A / B or Multivariate test.
18 månader
_gac_
Innehåller kampanjinformation kopplad till Google Ads. These are shared with Google AdWords / Google Ads when the Google Ads and Google Analytics accounts are linked together.
90 dagar
__utmv
Innehåller anpassad information satt av webbplatsen. via the _setCustomVar method in Google Analytics. This cookie is updated every time new data is sent to the Google Analytics server.
2 år efter senaste aktivitet
__utmz
Contains information about the traffic source or campaign that directed user to the website. The cookie is set when the GA.js javascript is loaded and updated when data is sent to the Google Anaytics server
6 months after last activity
__utmc
Used only with old Urchin versions of Google Analytics and not with GA.js. Was used to distinguish between new sessions and visits at the end of a session.
End of session (browser)
__utmb
Used to distinguish new sessions and visits. This cookie is set when the GA.js javascript library is loaded and there is no existing __utmb cookie. The cookie is updated every time data is sent to the Google Analytics server.
30 minutes after last activity
__utmt
Used to monitor number of Google Analytics server requests
10 minutes
__utma
Identifierar användare för statistik. and sessions
2 år efter senaste aktivitet
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